La Femme Chic
La Femme Chic is a consignment boutique in Solana Beach, San Diego. The goal was to create on-trend and fashion-forward visuals for social media and email marketing campaigns. Product focused images were meant to highlight something special about the item or put it into an aspirational lifestyle. Lifestyle photos were created in collaboration with various photographers and fashion bloggers local to San Diego fostered through a blogger outreach initiative.